Putting all company efforts towards bicycles, he succeeded in developing a low-cost model that brought Schwinn recognition as an innovative company, as well as a product that would continue to sell during the inevitable downturns in business cycles. After traveling to Europe to get ideas, F. W. Schwinn returned to Chicago and in 1933 introduced… Continue reading Continental T V., Inc. v. GTE Sylvania, Inc. :: 433 U.S. 36 1977 :: Justia US Supreme Court Center